Montréal, February 24, 2021 – Starting on March 4, just in time for spring break, MAtv will begin airing ScientifiQ, a new educational series about science and technology. Developed by CEC Publishing, the six-episode series will immerse the young and not-so-young in the excitement of scientific discovery, in a fun and engaging way. Host Yannick Bergeron, a high school science teacher and chemist well known to young viewers, will encourage both children and parents to explore science by coupling clear explanations with practical experiments that are easy to do at home.
“ScientifiQ is a unique collaboration that enhances MAtv’s line-up of useful, informative and educational programming,” says MAtv Senior Director Steve Desgagné. “We are proud to present this show with rich content that will stimulate children’s curiosity and help parents guide their children’s discovery of the world.”
“Offering families an educational series such as ScientifiQ will definitely help elementary school students learn about science and technology in these locked-down times,” says Martin Vallières, General Manager of CEC Publishing.
Discover science in a new way
Aimed at elementary school students and their families, ScientifiQ presents a new way of looking at science. Each episode covers an engaging topic such as plants, the planets, natural disasters and magnetism. Would-be young scientists will be encouraged to carry out amazing experiments and learn about the work scientists do.
The series is intended to bring the school science curriculum to the TV screen and serve as a tool for teachers. It was inspired by the new collection of ScientifiQ learning manuals which will make their debut in classrooms in September.
Starting March 4 across Québec, Thursdays at 6 p.m. and Saturday at 1 p.m. on MAtv, illico (channel 900, illico.tv, illico app) and Helix (on demand, Helix app), exclusively for Videotron customers.
To consult the MAtv schedule, please go to matv.ca.
The episodes will also be available on the CEC “Ma zone” platform as a web exclusive starting in April.
About Yanick Bergeron
Yannick Bergeron has been a science teacher at Collège Saint-Jean-Vianney for 20 years. Every year 100 new students come to his classes to learn from an animated, life-loving science enthusiast who immerses them in experiments and a plethora of scientific projects. Yannick Bergeron's mission is to pass his passion for science on to his students.
A member of the Ordre des chimistes du Québec, Bergeron has prepared the experiments for the magazine Les Débrouillards for the past 20 years and does a live chemistry show called La magie de la chimie. He has also done TV programs for children and adults. In 2009, he was named Personality of the Week by La Presse / Radio-Canada and received the Michael Smith Prize honoring individuals who make an outstanding contribution to promoting and popularizing science in Canada.
About CEC Publishing
CEC Publishing, established in 1956, has a long tradition of innovation, creativity and quality. Over the years, CEC has become the largest publisher of educational materials for Québec elementary schools and high schools. It now offers textbooks for all core subjects as well as reference books. In line with its focus on the needs of teachers and students, CEC was the first educational publisher in Québec to offer digital textbooks. Today, CEC’s publications continue to be distinguished by their outstanding quality and rich selection of digital materials.
MAtv: My community’s voice by Videotron
MAtv, an exclusive service for Videotron customers, serves the community by reflecting Québec's diversity. It gives all citizens access to a vehicle of free expression and outreach that promotes public participation. MAtv carries useful, informative, educational programming focused on topics of local interest and fosters the emergence of new talent. It reflects the concerns of the community of 1.5 million households it serves across Québec. MAtv is broadcast on channel 9 (Helix and illico) and on channel 609 in HD (illico). It is also available on channel 900 (video on demand), on the Web (illico.tv) and on mobile (with the illico app). MAtv is present on social media, including Facebook and Instagram.
