In 2019, Videotron framed a new vision and redefined its mission and values to support its transformation, evolve its corporate culture and articulate a shared conception of the Videotron of the future.
“When I became President, one of the first challenges I wanted to tackle was to more clearly define Videotron’s future vision. We thought long and hard about where we want to go and what we as an organization want to become.
We considered our employees, our projects and our ambitions. Now it’s clearer in our minds than ever before: Videotron must become THE partner of Quebecers’ connected lives!
I think this is an inspirational vision. It’s something that makes me want to get up in the morning.
It is a clear mission that expresses what Videotron is.
And we have defined values that reflect who we are: bold, reflective, accountable, collaborative and – most of all – passionate.”
Jean-François Pruneau
President and CEO