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On multiple screens: Videotron captures Wild TV for hunting and fishing buffs

Montréal, August 2, 2011 — Tomorrow, in an eagerly awaited addition to its channel line-up, Videotron begins carrying Wild TV, the channel for hunters and fishers. Videotron customers will get a 3-month free preview of the Canadian specialty channel, which features unique programming for people who love the great outdoors.

Wild TV carries documentaries and other programming about the wildlife and natural bounty of Canada and the entire world. Nature-lovers will be able to enjoy programming centred on hunting as well as a good number of fishing programs. Wild TV will be available on channel 56.

From the warm ocean currents that wash the Mexican coast to the arid tundra of Canada’s Far North, Wild TV’s hosts eagerly share their adventures and their knowledge with the camera, taking viewers on an exciting and educational journey of discovery.

Wild TV will be available on illico TV, illico on demand (channel 900), illico web and illico mobile. Hunting season is open on illico!

Videotron (www.videotron.com), a wholly owned subsidiary of Quebecor Media Inc., is an integrated communications company engaged in cable television, interactive multimedia development, and Internet access, cable telephone and mobile telephone services. Videotron is a leader in new technologies with its interactive Digital TV service and its broadband network, which supports high-speed cable Internet access, analog and digital cable television, and other services. As of March 31, 2011, Videotron was serving 1,808,600 cable television customers, including 1,243,700 subscribers to its digital service. Videotron is also the Québec leader in high-speed Internet access, with 1,263,600 subscribers to its cable service as of March 31, 2011. As of the same date, Videotron had 164,700 subscriber connections to its mobile telephone service and was providing cable telephone service to 1,129,800 Québec households and organizations. For the sixth consecutive year, Videotron was named Québec’s most respected telecommunications company by Les Affaires magazine, based on a Léger Marketing survey.

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Note: Promotions announced in past press releases may be modified without prior notice.