Executive Team
Donald Lizotte President, Le SuperClub Vidéotron
Vice President, Videotron Retail Sales
Donald Lizotte came to Videotron in January 2005 as Vice President, Sales, Consumer Division, a position he held until he was appointed President of Le SuperClub Vidéotron and Vice President, Retail Sales, Videotron, in September 2006.
As Vice President, Sales, Consumer Division, he focused on capturing synergies and helped create the extensive retail sales network that exists today. Since he became President of Le SuperClub Vidéotron and Vice President, Retail Sales, Videotron, Donald Lizotte has spearheaded growth at Le SuperClub Vidéotron stores and gained market share in the industry, capitalizing on Videotron's convergence opportunities through the addition of Videotron counters in most Le SuperClub Vidéotron locations. He has also developed the business in the rest of Canada, where Le SuperClub Vidéotron operates the Jumbo Video and Microplay chains.
Before joining Videotron, Donald Lizotte was a sales and distribution executive with Molson Canada, where he served as Senior Manager for Major Accounts and as Regional Director for the Montréal area. Previously, he spent nine years in Toronto, where he held a number of executive positions, among them as National Sales Manager with Perrier, a division of the Nestlé Group, and General Manager, ECR, with Heinz Canada.
Donald Lizotte holds a Bachelor's degree in Business Administration from Université du Québec à Montréal.



