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Executive Team


Bertrand Hébert Vice President, Marketing

Bertrand Hébert

Bertrand Hébert has been Vice President, Marketing - Telecom since September 2014. He is responsible for integrated management of products and services related to the Internet, mobile telephony and residential telephony. His mission includes developing Videotron's growth niches, increasing their power of attraction and keeping them at the cutting edge.

Bertrand joined the Videotron team in 2007 as Senior Manager, Marketing & Product Development - Residential Telephony, after acquiring experience in marketing and in product management and development with companies such as Tata Communications, Bell and National Bank of Canada. He was promoted to General Manager, Marketing & Product Development - Internet & Residential Telephony in 2009 and then to General Manager, Marketing - Mobile Product in 2012.

Bertrand was one of the architects of the roll-out of Videotron's residential telephone service. Under his leadership, the customer base grew from 400,000 to 1.1 million. He also contributed to the roll-out of Ultimate Speed Internet and was responsible for the marketing of the mobile telephony product in a fragmented and competitive marketplace.

Bertrand graduated from Université de Sherbrooke with a degree in electrical engineering.


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